Our first priority is to educate, inform, give good advice, and render good care. In some practices, the first priority is to generate revenue. This makes a huge difference in how patients are treated, and it is unmistakable. Keep that in mind when you seek medical care from any doctor or service professional.

• Though our business is vision care, one of the most important things we endeavor to do is listen closely to our patients. By talking with, and listening carefully to each person as an individual, we learn more about your lifestyle, visual needs, visual difficulties and so forth. This helps us to give customized, personal advice about vision correction.

• We strive to maintain good long-term relationships with our patients and our employees. This is a different strategy than that of certain other centers, where it seems they want only to do your surgery, then not to hear from you afterwards.

• We subscribe to the 'Mechanics First Law': "If it ain't broke, don't fix it." If you are completely happy in eyeglasses or contact lenses, and feel no desire to have vision correction care, then don't! We won't pressure you, cajole you, or try to “sell” you. If you're interested, we're here to help you get the best results technically and humanly possible.

• "Measure twice, cut once." While this advice was intended for carpentry, it applies to laser vision correction care as well. We check and double-check your refraction as a part of our original consultation, and if necessary, check again before surgery. Good measurements contribute to good results.

• Sometimes, the best surgery to have is no surgery at all.

• On rare occasion, unexpected things happen, even in the best of hands. When this happens, we have to work harder, and provide more extensive care, than if things had gone perfectly. We give you our commitment that we will do exactly that.

• We accept full responsibility for everything that we do in our center. This may seem unusual in an era when many others look to evade responsibility or blame others for problems.